Anchit Sood

Usually, entrepreneurs feel like the deck is stacked against them when it comes to the digital world. Maybe you do not have the same finance like your competitors. Then how is it possible to drive traffic. Here, you can get the answer. A lot of ways to drive traffic to your website are there.

The technique like social media marketing, SEO, email marketing, affiliate marketing, and blogging are some common method for generating website traffic. These methods are useful for improving your online visibility.

Following are some tips website Business owners should focus on:

1. Emphasis on On-Page SEO:

Search for the keyword is what you can incorporate into your page. The keywords must be based on audience research. Moreover, do not try to stuff your website page with too many keywords because it can hurt the ranking. You should use tools like Google Trends in order to find buzzwords, audiences are interested in. Incorporate keywords in:

  • Headings
  • Subheaders
  • Body copy
  • Links
  • Image alt text.

2. Content Marketing:

This is one of the best ways to drive traffic to your website. You should write blog posts, upload videos on YouTube, use Instagram with stories, create pdf etc. The more informational content (which incorporate relevant keywords) you publish, you will be on top in Google ranking. In fact, content is one of the valuable assets of a business.

3. Affiliate marketing:

Another best method to get traffic to your site. In this process, your business is promoted by individuals who are your affiliates. Actuality, other will promote your product or services in order to get the commission on a purchase. Affiliates use different methods to advertise your business like:

  • Email marketing
  • Blog posts
  • Paid traffic
  • Reviews and other.

4. Google Keyword Planner:

Your search for ways to drive traffic to your website will always bring you to this tool. Google keyword planner help website owners optimize their content. Furthermore, this tool helps you in finding keywords to focus on while creating content, writing blog posts and building out the website. Using Google Keyword Planner ensures that customers can easily find you and bring more clicks to your website.

5. Blog Commenting:

Another option to generate traffic to your website is blog commenting. All you need to do is to find the websites that post content relevant to your niche. While leaving a comment, make sure that you add something worthy to the discussion.

Moreover, if someone posts a question, you should take time to answer it. It will show your expertise in the particular niche and encourage individuals to click on your name and visit your site.


The above said are a few useful ways to drive traffic to your website. Along with these tactics, website owners can also create resources such as podcasts, infographics, and webinars. In fact, you can also organize social events. There are endless possibilities to drive traffic to your website.

March 19th, 2018

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